Retailers know that color is king when attracting the eye of a shopper, and human nature tells us that the feet follow where the eyes lead. We explore the impact color has on showcasing merchandise….
The goal of using visual merchandising is to convince your customers to purchase your products or services. Are your visual efforts making or breaking sales? We provide tips on how you can use retail fixtures effectively to boost sales!…
Today’s retailers have to compete for the attention of buyers. Whether it’s their digital phones, other shopping choices, or a million things they need to multi-task, you need to capture their attention by optimizing your in-store product visibility strategy….
With the proper display solution, shoppers are more likely to spend time browsing your aisles for the perfect deal. You don’t want an unstable folding table getting in the way of profits, do you? Believe us when we tell you, there’s a much better way to do clearance tables!…
A seasonal merchandising strategy is a proactive way to celebrate the occasions most important to consumers. Let’s look at five ways retailers can structure their seasonal merchandising programs….
While price is still the number one reason someone chooses where to stop and fuel up, factors such as brand reputation, quality of product, and convenience still make…
Since most retailers hope to see their outdoor displays last years or decades, ongoing maintenance costs require careful consideration. With that in mind, let’s compare and contrast two prominent materials used in outdoor displays: natural wood and recycled plastic….
Introducing the world of graphic integration for displays – where designs truly serve as bold extensions of your brand. Graphic integration enables retailers to conveniently rebrand their displays to coordinate with seasonal themes, such as Christmas, Back-to-School, Black Friday, or to create unique and engaging designs and messages….
Trying to keep displays looking fresh, customers happy, and merchandise stocked can be difficult when dealing with live goods. Read our solutions on how to face these big challenges for your independent garden center. …
Between the pansies, petunias, and marigolds, displays are spruced up for Spring to attract every garden lover who walks through the doors. We’ve put together ten tips to help garden retailers make the leap into spring more profitable….