Expand the Sales Floor
Client: Circle K
Expand the sales floor by utilizing a front porch strategy at gas stations and convenience stores.
The project scope demanded that the outdoor merchandising displays met the following requirements:
- Durable displays that could accommodate heavy bulky items.
- Ability to incorporate signage for promotional or pricing messages.
- A display roll-out program that could be sized up or down depending on the needs of individual store locations.
- Promotes shoppability of products.
- Cost-effective design solutions to accommodate the budget.
- SPC Retail successfully rolled-out over more than 2,000 outdoor programs across seven Circle K divisions in 42 states and throughout Canada.
- Our kit-of-parts system provides flexibility for future growth and evolution of merchandising needs for years to come.
- The modified 3-Step display allowed for slide in signage to inform customers of promotions.