Fast Track to Semi-custom Displays

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Client: Fit2Run


Fit2Run is a specialty running and fitness retailer catering to all levels of fitness buffs and devotees. They needed innovative displays for retrofits and changeouts.

Project Scope:

With only an 8-week turnaround, Fit2Run needed a display system that would showcase its expansive product mix of shoes, apparel, sporting gear, and nutritional supplements. The project scope included the following requirements:

  • Mobile, flexible, and adaptable displays for retrofits and changeouts on the sales floor, new product features, and pop-up retail shops at running and triathlon events.
  • Incorporation of store branding and signage into displays.
  • Delivery and setup of displays before scheduled store Grand Reopening.


  • The results and success achieved on this fast-track project can be attributed to our kit-of-parts system, in addition to open communication and collaboration with the Fit2Run team. In eight weeks start to finish, we designed, built, and set up a completely new collection of in-store displays for Fit2Run.
  • Our displays made up 70% of the fixtures used in the store.
Designed and developed by oneupweb