The front of your store is a billboard to what awaits customers inside. The environment you create in your front porch needs to be able to hook customers from far beyond the parking lot. Turn your unused outdoor retail space into a profitable revenue stream worthy of pulling in shoppers with these two proven strategies….
“Traditional retail is dead,” everyone says. “E-commerce is the future.” But this couldn’t be further from the truth. Despite the explosion of digital, shoppers still favor brick-and-mortar over…
Your business is a team effort. The process of moving markers and getting first downs, of inching your way towards your profit goals needs everyone. Imagine it’s third…
The goal of using visual merchandising is to convince your customers to purchase your products or services. A large part of your displays will involve using retail fixtures…
The link between color and psychology has long been recognized: red, symbolizing danger and excitement; yellow, confidence and wealth; blue, efficient, professional, and dependable. Brands use colors to…
Millennials are projected to overtake Baby Boomers as the primary adult buying group in the United States in 2019. The future of retailing is closely dependent on their…
Over the decades, Halloween has become an ever-larger cultural event. Today, it offers frighteningly elaborate festivities for people of all ages. And, for retailers, it’s become a weeks-long…
Keeping displays looking great, stocking the best merchandise and making sure customers always leave happy can be difficult when you’re dealing with live goods. Maintaining a successful independent…
The pumpkins are out, leaves are falling, and trick-or-treaters will shortly be traveling from house to house in search for candy. That means garden retailers are in full…
Today’s retailers have to compete for the attention of buyers. When setting up your retail store with retail store fixtures, keep in mind that shoppers are easily distracted….