With the ever-changing challenges posed by protecting shoppers’ and workers’ health, retailers are constantly asking how stores need to shop or look this year, and if our current reality is the new normal. How you prepare for the upcoming selling seasons is going to be important….
Retailers need to capitalize on the opportunity to prove that they are worth the time and money consumers spend with them. Taking the time to ensure that your storefront and front porch areas reflect that thoughtfulness is the first step in creating a great first impression with customers….
The front of your store is a billboard to what awaits customers inside. The environment you create in your front porch needs to be able to hook customers from far beyond the parking lot. Turn your unused outdoor retail space into a profitable revenue stream worthy of pulling in shoppers with these two proven strategies….