4 Ways to Design a Store for Sales

4 Ways to Design a Store for Sales

January 23, 2017 All, Strategy
When you're designing the interior of your store, you obviously want a roomy and inviting space At the same time, you should show off your merchandise in ways that maximize sales Some of these... Read more
The Difference Between Merchandising Presentation and Visual Merchandising

The Difference Between Merchandising Presentation and Visual Merchandising

January 23, 2017 All, Resources, Strategy
Product placement and displays play a vital role in retail design These strategic techniques can ultimately be the difference between making a sale or not Both merchandising placement and visual... Read more
Successful Strategies Garden Retailers Use to Improve the Shopping Experience

Successful Strategies Garden Retailers Use to Improve the Shopping Experience

January 10, 2017 All, Series, Strategy
The retail industry is changing and customer buying decisions have been the primary driver in how retailers are connecting with shoppers Although garden retailers have not been impacted as much by... Read more
Come on, Man: A Folding Table Is NOT a Merchandising Strategy

Come on, Man: A Folding Table Is NOT a Merchandising Strategy

January 10, 2017 All, Series, Strategy
Generally speaking, folding tables are lightweight and useful They're ideal for a kindergartener’s lemonade stand, and they're handy for picnics with Aunt Edna and Cousin Earl, but NOT for... Read more
4 Biggest Retail Trends to Watch Out for in 2017

4 Biggest Retail Trends to Watch Out for in 2017

January 10, 2017 All, Trends
You may face a double challenge as a retail store owner or business entrepreneur: how to create shopper experiences that are as easy (and as fast) as online shopping, and how to create experiences... Read more

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Brand Soul is the deeper, more meaningful and personal connection your store has with shoppers. It's the fun, experiential, and magnetic personality of your brand. Learn how to compete and win shoppers in today's highly evolving market place.

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