Watch Out for These 3 Huge Retail Challenges

Watch Out for These 3 Huge Retail Challenges

February 14, 2017 All, Trends
Regardless of the sector, retail businesses consistently face challenges on the path to winning their markets The digital revolution created a huge influx of competitors from around the world,... Read more
SHOP! Retail Environments Features Brand Soul Connectors

SHOP! Retail Environments Features Brand Soul Connectors

February 2, 2017 All, Series
This year, Retail Environments has selected SPC Retail to take part in their Big Ideas issue The goal was to give industry experts a platform for the free flow of ideas that can help propel the... Read more
Brand Soul Look Book 2017

Brand Soul Look Book 2017

January 30, 2017 Downloads, Products, Resources
Brand Soul is the deeper, more meaningful and personal connection your store has with shoppers It's the fun, experiential, and magnetic personality of your brand A Brand Soul strategy will help... Read more
Three Benefits of a Modular Display System

Three Benefits of a Modular Display System

January 23, 2017 All, Products
According to a study conducted by research OgilvyAction, well executed displays are more than twice as effective than price cuts when trying to stimulate impulse buys Understanding the significance... Read more
Two Digital Retail Trends Which Threaten To Depersonalize Shopping

Two Digital Retail Trends Which Threaten To Depersonalize Shopping

January 23, 2017 All, Trends
Retail must adjust to innovation to ensure short-term competitiveness and long-term viability Companies adapting to technological change have reaped the benefits, becoming winners in an increasingly... Read more
5 Ways to Connect and Capture Shopper’s Attention

5 Ways to Connect and Capture Shopper’s Attention

January 23, 2017 All, Strategy
When retailers want to gain traction with store visitors they use a tactic known as visual marketing Successful visual marketing doesn't require a big budget - just some creativity in using things... Read more
Why Experiential Retail is a Top Priority for Brick-and-Mortar Stores

Why Experiential Retail is a Top Priority for Brick-and-Mortar Stores

January 23, 2017 All, Trends
In recent years, retailers have found a powerful way of drawing in consumers: they offer them personalized and engaging experiences When stores create special diversions and amenities for visitors,... Read more
4 Ways to Design a Store for Sales

4 Ways to Design a Store for Sales

January 23, 2017 All, Strategy
When you're designing the interior of your store, you obviously want a roomy and inviting space At the same time, you should show off your merchandise in ways that maximize sales Some of these... Read more
The Difference Between Merchandising Presentation and Visual Merchandising

The Difference Between Merchandising Presentation and Visual Merchandising

January 23, 2017 All, Resources, Strategy
Product placement and displays play a vital role in retail design These strategic techniques can ultimately be the difference between making a sale or not Both merchandising placement and visual... Read more
Successful Strategies Garden Retailers Use to Improve the Shopping Experience

Successful Strategies Garden Retailers Use to Improve the Shopping Experience

January 10, 2017 All, Series, Strategy
The retail industry is changing and customer buying decisions have been the primary driver in how retailers are connecting with shoppers Although garden retailers have not been impacted as much by... Read more

Activate the power of Brand Soul!

Brand Soul is the deeper, more meaningful and personal connection your store has with shoppers. It's the fun, experiential, and magnetic personality of your brand. Learn how to compete and win shoppers in today's highly evolving market place.

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