How To Be a Retail Superhero

How To Be a Retail Superhero

March 8, 2017 All, Strategy
Thanks to e-commerce and fast-paced technology, the shopping habits of today's consumers are changing In order to be a retail superhero, it's essential to understand and adapt at a quicker pace than... Read more
A Better Way To Do Clearance Tables

A Better Way To Do Clearance Tables

March 3, 2017 All, Products
The words "clearance sale" can send a shopper's heart into a flutter It means some great deals are waiting to happen The same two words hold a different meaning for a retail business Those words... Read more
Click & Mortar: The New Grocery Store

Click & Mortar: The New Grocery Store

February 21, 2017 All, Series, Trends
Although the impact of e-commerce has hurt some retailers, grocery stores have, so far, been able to avoid losses That said, they still need to keep adapting to shoppers, upgrading their marketing... Read more
Watch Out for These 3 Huge Retail Challenges

Watch Out for These 3 Huge Retail Challenges

February 14, 2017 All, Trends
Regardless of the sector, retail businesses consistently face challenges on the path to winning their markets The digital revolution created a huge influx of competitors from around the world,... Read more
SHOP! Retail Environments Features Brand Soul Connectors

SHOP! Retail Environments Features Brand Soul Connectors

February 2, 2017 All, Series
This year, Retail Environments has selected SPC Retail to take part in their Big Ideas issue The goal was to give industry experts a platform for the free flow of ideas that can help propel the... Read more
Brand Soul Look Book 2017

Brand Soul Look Book 2017

January 30, 2017 Downloads, Products, Resources
Brand Soul is the deeper, more meaningful and personal connection your store has with shoppers It's the fun, experiential, and magnetic personality of your brand A Brand Soul strategy will help... Read more
Three Benefits of a Modular Display System

Three Benefits of a Modular Display System

January 23, 2017 All, Products
According to a study conducted by research OgilvyAction, well executed displays are more than twice as effective than price cuts when trying to stimulate impulse buys Understanding the significance... Read more
Two Digital Retail Trends Which Threaten To Depersonalize Shopping

Two Digital Retail Trends Which Threaten To Depersonalize Shopping

January 23, 2017 All, Trends
Retail must adjust to innovation to ensure short-term competitiveness and long-term viability Companies adapting to technological change have reaped the benefits, becoming winners in an increasingly... Read more
5 Ways to Connect and Capture Shopper’s Attention

5 Ways to Connect and Capture Shopper’s Attention

January 23, 2017 All, Strategy
When retailers want to gain traction with store visitors they use a tactic known as visual marketing Successful visual marketing doesn't require a big budget - just some creativity in using things... Read more
Why Experiential Retail is a Top Priority for Brick-and-Mortar Stores

Why Experiential Retail is a Top Priority for Brick-and-Mortar Stores

January 23, 2017 All, Trends
In recent years, retailers have found a powerful way of drawing in consumers: they offer them personalized and engaging experiences When stores create special diversions and amenities for visitors,... Read more

Activate the power of Brand Soul!

Brand Soul is the deeper, more meaningful and personal connection your store has with shoppers. It's the fun, experiential, and magnetic personality of your brand. Learn how to compete and win shoppers in today's highly evolving market place.

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